Guess what we done did? We got ourselves a whole mess of honey bees and now we’re officially beekeepers. That’s right. The Metrick System has joined the legions of people who have taken up this interesting (and sometimes dangerous) pastime of keeping one of the insect world’s most fascinating creatures. We’ve learned a thing or two over the past several months about these little guys (and one very important gal) and now we want to share our story. So stay tuned to find out what all the buzz is about. Yes, we used a bee reference. Get used to it…
About the Author
Principal & Creative Director
His name is different. His office is different. His approach is different. And it's what makes his clients different from everybody else at the end of the day. After completing his undergrad in Canada and post-graduate degree at Université de la Sorbonne in France, Laurence returned home to begin his career in advertising, eventually founding The Metrick System back in 1991. Since then he has led the company's success in a broad range of skills including retail marketing, design, advertising, production, digital, social and experiential projects. When he's not deepening his knowledge of effectively communicating a brand's story, he's swimming a mile and collecting Air Stream trailers from the 60's. Like we said, Laurence is anything but conventional.